Elma GlasgowFeb 27, 20172 minInterview Tips for Classy Business Content - Part TwoFind out how to conduct a killer interview that will give you great content for your company's marketing communications.
Elma GlasgowFeb 14, 20172 minInterview Tips for Classy Business Content - Part OneDon't disregard interviews as too time consuming for your marketing plan. They're worth your effort; they're a fantastic method of gathering raw content for ...
Elma GlasgowJan 20, 20175 minHow Charity Water’s Content is Rewriting NGO CommunicationsManhattan-based NGO, Charity: Water, launched in 2006 fully focused on using digital channels to reach out to donors. Breaking away from more traditional not...
Elma GlasgowSep 14, 20163 minA Beginner's Guide to Press ReleasesAre you looking to get some publicity for your small business or start-up? Thinking about contacting a journalist or two to get a nice piece in the press or ...