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Grab your free training resource!
Here's something I have had in the pipeline for a little while, and I've finally found the time to share it with you. I've created a training resource: a workshop scenario designed to get you — and your team — thinking seriously about what equitable engagement with underrepresented communities actually looks like in practice. Not in theory. In practice. The scenario is rooted in a situation many of you will recognise: You're planning a public engagement project to understand
Elma Glasgow
Mar 262 min read


Why we must take politics out of racism to have constructive conversations.
Let's be honest: racism has been hijacked. What should be respectful conversations about human dignity and fairness have been dragged into the political arena yet again – weaponised by campaigns, amplified by online rhetoric, and turned into a so-called 'culture war'. When, in my opinion, racism is actually a public health problem . When racist narratives go mainstream, when they're repeated by politicians, platformed or mocked by media outlets, and shared millions of ti
Elma Glasgow
Mar 252 min read


From soul music to Sunday service: Black US Airmen’s Cultural Influence in Cold War East Anglia revealed
Magee Haywood/Yanks in England 1952/ Getty Images #blackhistoryculturecollection I'm thrilled to introduce you to a new collection of powerful audio stories from my project, which I've been working on alongside my consultancy. The content examines the cultural impact of Black American United States Air Force (USAF) personnel in East Anglia has launched on www.blackusaf.org . Since launching last June, the pioneering cultural heritage project, Black USAF: Cultural Connection
Elma Glasgow
Mar 214 min read


How CQ® can create cohesion in our relationships
When we talk about Cultural Intelligence — or CQ® — the conversation most often centres on leadership, organisational performance and cross-cultural teamwork. And rightly so. The evidence is compelling. Teams with higher CQ® make better decisions, organisations that invest in it see stronger engagement, and leaders who develop it navigate complexity with greater confidence and empathy. CQ® has lots of applications – it can be used inside organisations and externally among com
Elma Glasgow
Mar 214 min read


Why we need to take the politics out of racism – and how to do it
Let's be honest: racism has been hijacked. What should be straightforward conversations about human dignity and fairness have been dragged into the political arena — weaponised by campaigns, amplified by online rhetoric, and turned into a culture war battleground. The result? People are afraid to name it, challenge it, or even talk about it in any meaningful way. And that's a problem — especially if you're trying to build cohesive teams, inclusive communities, or trustworthy
Elma Glasgow
Mar 183 min read


I'm co-developing a new FREE inclusion conference for employers in Ipswich!
I'm currently collaborating with Sarah Arch of DisMantle Initiative , who's a specialist in disability and neurodiversity consultancy on a new kind of conference for Ipswich and Suffolk. When Sarah reached to me last autumn to create a business-focused event on Diversity, Equity, Inclusion and Belonging (DEIB) , I jumped at the chance! We both know that Suffolk struggles with understanding and embedding inclusion into their day-to-day activities. However, with a fast-changing
Elma Glasgow
Feb 52 min read


Bias in ai: here's the evidence but what's the solution?
Before and after an ai prompt to enhance my image by adding a light pink-brown colour to the lips. (c) Elma Glasgow Last weekend I wrote a 'ranty' LinkedIn post about bias in ai, and received a pretty big and instant response. I posted on a Sunday evening while watching The Night Manager , assuming everyone else in similar time zones would be too busy doing other things to notice the update. I expected a two or three comments from close connections at the most. But LinkedIn
Elma Glasgow
Jan 314 min read


This project has inspired me keep celebrating and improving diversity & inclusion in 2026!
I'm starting the year feeling reflective about a project from the past, which is also driving me to help create a better future.
Elma Glasgow
Jan 53 min read


Rural Racism Project: Towards an Inclusive Countryside
A still from University of Leicester's Rural Racism project film by Feel Good Films. Last year I was invited to be part of a major new University of Leicester study entitled The Rural Racism Project: Towards an Inclusive Countryside (2023–2025) . Led by Professor Neil Chakraborti, Professor Corinne Fowler and Dr Amy Clarke, it challenges dominant depictions of rural England as peaceful, neutral and apolitical. It investigated the realities of racism experienced by minoritis
Elma Glasgow
Dec 15, 20252 min read


💛 End of year musings: this is why I love my job!
Looking back on a year that brought its challenges as well as moments of real reward, I've been reflecting on my work and why I still enjoy it so much . My whole career has been anchored in relationship development — be that between me and clients, between me and journalists, between me and collaborators, building links between clients and audiences or communities, and so on. It's something I've always been able to do quite naturally. I also love being involved in projects th
Elma Glasgow
Nov 29, 20252 min read


I've released 1-2-1 coaching sessions this month!
Do you need clarity on inclusion in your engagement, research or communications work? Sign up to my 1-2-1 coaching sessions this month!
Elma Glasgow
Nov 4, 20251 min read


The power of discomfort: why inclusion requires us to lean in, not step back
My work inevitably creates challenging conversations – be that between me and my clients, between me and the people I'm engaging with, or among the people who participate in workshops and other activities. It's part of the course, and nothing to worry about if you're prepare for it. But why does this happen? Embedding meaningful inclusion into organisational systems isn’t just a strategic initiative – it’s a journey that can transform outcomes. If done appropriately, it can f
Elma Glasgow
Oct 29, 20252 min read


Reflecting on the University of Cambridge's 'People, Place & Partnership' Civic Report
On Wednesday 22nd October, I had the honour of being speaking at the launch of University of Cambridge’s Civic Report, ‘People, Place, Partnership’ , alongside esteemed and inspiring guests. (The speaker list is at the end of this article if you're curious.) The University is working to strengthen its relationship with the wider city, and explore opportunities for local residents to share more in the region’s growth. There's also a need to have a more cohesive approach acro
Elma Glasgow
Oct 24, 20255 min read


7 Steps to Culturally Inclusive Community Engagement
A new season of opportunity Well, here we are - a new UK school year and a new season. I hope you had a lovely summer, catching up with...
Elma Glasgow
Aug 18, 20253 min read


Pioneering heritage project uncovers cultural stories of African American Airmen in East Anglia during the Cold War
Former USAF airmen and soul music icon, Geno Washington. Photo by John Ferguson. Alongside my inclusion consultancy work, I'm a cultural...
Elma Glasgow
Jul 2, 20253 min read


Update on my civic listening work with communities for University of Cambridge.
I've been working for the University of Cambridge again - this time on a new civic listening project with local communities.
Elma Glasgow
Jun 13, 20252 min read


Transform your leadership skills with my new 1-to-1 inclusion and engagement coaching package.
I'm thrilled to announce my new coaching package, Inclusion in Action. It's for people in leadership positions who want to create lasting...
Elma Glasgow
May 27, 20253 min read


Maximise value, trust and innovation through meaningful co-creation
The power of co-creation Co-creation is more than just a buzzword. It’s a powerful approach to shaping inclusive, impactful strategies,...
Elma Glasgow
Apr 16, 20252 min read


The fundamentals of culturally inclusive employee engagement
So, you probably already know that I work on culturally inclusive community engagement work. Well, I also transfer these skills into the...
Elma Glasgow
Apr 7, 20252 min read


Let’s talk about decolonising the ‘Gulf of Mexico’
Imagine if a powerful figure outside the UK decided to rename the English Channel or Irish Sea, and – because tech giants like Google and...
Elma Glasgow
Feb 24, 20253 min read
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