Being able to communicate your unique selling point (USP) goes a long way in building lasting relationships with the press and customers.

Learn how to carefully craft pitches to specific journalists with an interest in your story’s topic to land media coverage.

Marvel Studios' Black Panther costumes in the Power of Stories exhibition at Christchurch Mansion, Ipswich, Suffolk. Introduction A very...

The brief Beach Street Felixstowe, launched by Mannings, is a brand-new seafront development in the coastal town of Felixstowe. The ‘box...

The brief Kinneir Dufort (KD), a world-leading product design consultancy, were keen to raise their profile throughout the design...

Jumping into PR without preparing yourself beforehand is like running to the market without your wallet. Or your grocery list.

Make PR possible without a big fancy agency, using a whole range of public relations resources and tools. Here's how to get started

I work frequently with two amazing women - Iona and Daisy - who run Art Eat Events CIC - a Suffolk-based organisation that develops and...

The key to forming good bonds with journalists is to help them do their jobs well. They're more likely see you as a trusted source.

Get your latest dose of PR tips, #journorequests, new and exciting dates for your diary and more!

How to revive town centres in a sustainable way is one of my key interests. Both personally and professionally. ⁠ ⁠ Since Covid affected...

I'm a PR consultant and, now, a fellow of the prestigious RSA!

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My new webinar for small business PR is taking place on Tuesday 9 February, 6pm-7pm GMT. I will take you through the steps of writing a...

Wrapping up 2020 with updates, recommendations, and PR opportunities.

You might be thinking that media coverage is the answer, but before you jump in, are you ready? Read this for more info!

You’ve probably heard the terms long lead and short lead in PR but do you understand the difference?

If you're considering signing up to one of my courses in beginner's PR, here are just some of the ways you'll benefit...

More people want businesses to contribute to the solutions for the serious problems facing our environment and society. You can weave...

Kate Auguste completed my course, Beginner's PR for Ethical Entrepreneurs. A coupe of months later, she secured national press coverage.