My new webinar for small business PR is taking place on Tuesday 9 February, 6pm-7pm GMT.
I will take you through the steps of writing a powerful email pitch to journalists. It will reveal the process, which requires a combination of creativity and strategy, and offer tips that are used daily by PR professionals.
The live webinar will be 45-minutes long with 15 minutes for Q&As from participants. So make a few notes before you log on and feel free to quiz me.
Please note: This webinar will be recorded for future subscribers - none of the participants will be visible on screen.
What the live PR webinar will cover
What is a press pitch?
Why do you need to send a pitch?
Ways to pitch to the print, digital and broadcast press.
Why planning your pitch is important.
How to craft your pitch if you 're sending a press release.
How to craft your pitch without a press release.
What other content to include in the pitch email.
Timing your pitch.
Who should join the webinar
Business owners who are driven by a passion of building a more sustainable world, and who...
have never done PR before,
may have had a little media coverage on an ad hoc basis
want to refine their pitching skills if they already do PR to secure better quality press coverage
Marketing professionals and employees who want to develop PR skills.
Your webinar host will be me, Elma Glasgow - a PR consultant and trainer - who's worked with a diversity of industries and sectors to secure coverage in local, national and international media. She's also a course leader and offers one-to-one coaching sessions to power-up businesses' PR, in particular those in the sustainability and social impact sectors.
Sign up for the live webinar here >>> https://www.eventbrite.co.uk/x/how-to-pitch-your-story-to-journalists-tickets-134542992713
If you'd like to send me an example of a pitch to me after the webinar for feedback, please order my Press Release Super Shine Service.