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How artists are the leaders of reviving high streets - and should artists work to SDG goals?
How to revive town centres in a sustainable way is one of my key interests. Both personally and professionally. Since Covid affected...
Elma Glasgow
Jan 29, 20211 min read


Newsflash! I've joined the prestigious Royal Society for Arts, Manufactures and Commerce (RSA)!
I'm a PR consultant and, now, a fellow of the prestigious RSA!
Elma Glasgow
Jan 10, 20212 min read


New Year Small Business PR Newsletter
Not a subscriber yet? Take a look at my New Year newsletter and if you like what you see, sign up!
Elma Glasgow
Jan 7, 20211 min read


Join my FREE live webinar for PR for small businesses
My new webinar for small business PR is taking place on Tuesday 9 February, 6pm-7pm GMT. I will take you through the steps of writing a...
Elma Glasgow
Dec 31, 20202 min read


PR newsletter & public relations opportunities for purpose-led small businesses
Wrapping up 2020 with updates, recommendations, and PR opportunities.
Elma Glasgow
Dec 23, 20203 min read


Is your small business PR-ready? Read this to find out.
You might be thinking that media coverage is the answer, but before you jump in, are you ready? Read this for more info!
Elma Glasgow
Dec 11, 20203 min read


Small business PR: what are media lead times, and why do they matter?
You’ve probably heard the terms long lead and short lead in PR but do you understand the difference?
Elma Glasgow
Dec 11, 20203 min read


Why sign up to my digital PR training courses? Here are just a few great reasons!
If you're considering signing up to one of my courses in beginner's PR, here are just some of the ways you'll benefit...
Elma Glasgow
Dec 9, 20201 min read


Why now's the time for small businesses with purpose to use PR
More people want businesses to contribute to the solutions for the serious problems facing our environment and society. You can weave...
Elma Glasgow
Dec 3, 20201 min read


How this small business owner went from no PR experience to getting into the national press
Kate Auguste completed my course, Beginner's PR for Ethical Entrepreneurs. A coupe of months later, she secured national press coverage.
Elma Glasgow
Dec 3, 20201 min read


Writing the perfect email pitch to journalists
At the moment, during Covid, pitching to journalists is more challenging than usual. Why? Well, most are working at home; they're busy...
Elma Glasgow
Oct 19, 20201 min read


Your Press Release Writing Toolkit
If you’ve never written a press release before, here’s a guide to how – with some helpful resources to make life easier.
Elma Glasgow
Oct 17, 20203 min read


Press Release: Pioneering Photography on Display in Ipswich for Black History Month
Press Release For immediate release Pioneering Photography on Display in Ipswich for Black History Month Ground-breaking portrait...
Elma Glasgow
Oct 1, 20205 min read


What's a PR stunt? Hint: it's nothing to do with Tom Cruise.
PR stunts explained, and examples to inspire for small businesses with small budgets!
Elma Glasgow
Aug 29, 20203 min read


Small business? No problem. You CAN do PR!
If you're new to public relations (PR), I don't blame you for feeling utterly baffled! Unlike social media, customer newsletters and...
Elma Glasgow
Aug 27, 20202 min read


#blackouttuesday pushed me to create a business manifesto
On Tuesday 2 June,#blackouttuesday, I created my business manifesto. It was unplanned but I also think I'd been waiting for the right...
Elma Glasgow
Jun 3, 20201 min read


New virtual global music and arts programme launches to help people hit hard by isolation
Press release For immediate release New Virtual Global Music and Arts Programme, #betweenspaces, Launches to Help People Hardest Hit by...
Elma Glasgow
May 28, 20206 min read


PRESS RELEASE: MEDICINE FESTIVAL OFFERS FREE, LIVE, ONLINE SESSIONS: MUSIC, CLASSES, TALKS & FILM
Medicine offers free, online, live summer sessions.
Elma Glasgow
May 1, 20203 min read


Part 2: Why chronic illness sufferers are the inspiration for our post-pandemic world
Chronically ill people possess insight that healthy people relying on data and management strategies will never have (lucky them).
Elma Glasgow
Apr 29, 20202 min read


Part 1: Why chronic illness sufferers are the inspiration for our post-pandemic world
The stress beat me; it messed up my nervous system and disrupted my brain function. When that happens, your body leaps into survival mode.
Elma Glasgow
Apr 29, 20203 min read
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